What is FFANY?
FFANY stands for the Fashion Footwear Association of New York, which is a “not-for-profit trade association representing footwear manufacturers from around the world.” We LOVE FFANY events because they show us the newest trends in shoes; if you’re attending you truly have a front row seat to all that’s happening in shoe fashion.
When is FFANY?
During FFANY events, which are held four times a year in February, June, August and December, footwear manufacturers and retailers develop networks, while buying and selling. This week, August 4-6, FFANY is taking place at the New York Hilton Midtown Hotel.
How can I go to FFANY?
Unfortunately, FFANY is not open to the public. However, if you’re a retailer or a member of the press, you simply need to give your retailer or press credentials to receive a badge to attend. And if you’re a non-retailer that would like to attend, you’ll have needed to show your business credentials and to have paid a $250 dollar fee by August 2nd, which increases to $500 when onsite.
Why are we excited for FFANY?
Obviously we’re obsessed with all things shoes and so FFANY represents an opportunity to see the shoe fashion curating process of major shoe retailers from around the world. Also, who isn’t excited to see Kendall and Kylie Jenner’s footwear collection which will be on prominent display at FFANY this week?!